Tuesday, November 26, 2019

Heat of Vaporization Example Problem

Heat of Vaporization Example Problem Heat of vaporization is the amount of heat energy required to change the state of a substance from a  liquid into  a vapor or gas. It is also known as enthalpy of vaporization, with units typically given in joules (J) or calories (cal). This example problem demonstrates how to calculate the amount of energy required to turn a sample of water to steam. Heat of Vaporization Problem What is the heat in joules required to convert 25 grams of water into steam? What is the heat in calories?Useful information: Heat of vaporization of water 2257 J/g 540 cal/g Note:  You wont be expected to know enthalpy or heat values; they will be given in a problem or can be looked up in a table. Solution You can solve this problem  using either joules or calories for heat. Part IUse the formula  q m ·ÃŽâ€Hvwhereq heat energym massΔHv heat of vaporizationq (25 g)x(2257 J/g)q 56425 JPart IIq m ·ÃŽâ€Hfq (25 g)x(540 cal/g)q 13500 cal Answer The amount of heat required to change 25 grams of water into steam is 56425 joules or 13500 calories. A related example illustrates how to calculate the energy when water changes from solid ice into steam.

Friday, November 22, 2019

Getting an Internship in Geography

Getting an Internship in Geography ​For every college student, an internship is a very valuable method by which to obtain on-the-job experience that will not only benefit your resume and provide contacts to employers but will also help you to determine what to do after graduating. Its worth trying to obtain more than one internship during your academic career the more experience, the better. Jobs for Geographers Now, we all know that the job listings for geographer in the classifieds are few and far between. If this were not the case, our parents and relatives would never need to ask, What are you going to do with a degree in geography, teach? (However, it is true that the U.S. Census Bureau and a few other government agencies do have positions classified as geographer!) However, the job prospects for geographers are becoming brighter with each autumnal equinox. Jobs in GIS and planning are becoming more common and geographers can easily fill these positions with experience gained in the classroom and in an internship. These two areas offer ample opportunities for internships, especially with local government agencies. While some internships are paid, the vast majority are not. A good internship will allow you to be part of the day-to-day activities of your agency - you should be part of not just the work, but also the departmental planning, discussion, and implementation. How to Get a Geography Internship While the status quo for obtaining an internship might be to go through your universitys internship office, it isnt always necessary. You can go directly to agencies youre interested in working for and inquire about internship programs. A contact through a friendly faculty member is also a good route to take. By directly volunteering your services to an agency that youre interested in working for is a quick method to begin a fun-filled educational experience outside of the classroom. Just be sure that if youre asking about an internship, that you have the appropriate skills for the job (for example, you should probably have some coursework in GIS prior to an internship in GIS.) When contacting a prospective agency about an internship, be sure to have a fresh and up-to-date resume and cover letter. Youd be amazed by the number of geography students who dont take advantage of the opportunity to intern. Youll be amazed at how much you learn from the on-the-job experience and youll be much more employable afterward. Additionally, the odds are pretty favorable that you could end up working for the agency where you had your internship. Try it. You might like it!

Thursday, November 21, 2019

Developing a Marketing Strategy for a Multinational Company Essay - 1

Developing a Marketing Strategy for a Multinational Company - Essay Example Branding ranges from the name of the products to the display of the product images. Branding will help make a mark for the product on the international market. Aspects of co branding also feature in the race to have the product appreciated on the market but these will involve the use of other brands too and alliances between companies to cater for product promotion. Co branding incorporates the existing brand advantage to the new product to create a driving force to market the product (Begemann, 2008). The fact that Lenovo has other brands performing well on the market simplifies the marketing approach and the expected efforts. The marketing strategy will involve advertising that would aim at producing specific adverts for different markets in different countries. Through these, the cultural aspects are easy to put into consideration. Customizing adverts creates an effect for the selected countries that seeks in deeper than the standardized approach. Marketing with regard to the different cultures available makes the product easily understood by the countries the product is destined. Advertising in the different countries also creates a close link and association of the different people easily with the product hence creating dominance in the market. One of the major countries that the product will feature in is Kenya. Kenya is a country in the East African Region that has the highest technological effort in the East and Central region of Africa. The market is very fertile with a high percentage of youths and the middle class that view this product fit for their social lives and work aspects. The country has a high respect for technological electronics having proved one of the most successful markets that have consumed other Lenovo products especially laptops. The population targeted of youths and middle class individuals provides a large

Tuesday, November 19, 2019

Trip to Hinduism temple Essay Example | Topics and Well Written Essays - 500 words

Trip to Hinduism temple - Essay Example Another interesting point that I noticed is a little box for donation which is place next to each Statue. I acknowledge that any temple needs maintenance which, in turn, requires money. Since religious institutions can not directly ask for money, people are encouraged to make donations. This was particularly interesting for me as it shows that different religions all over the world actually have a lot in common, even in such daily matters as donation boxes. What was even more important is that visitors were not allowed to take pictures. I believe this shows that people who come to the temple to pray to their gods find it particularly disturbing when other people come to the temple as if they were visiting a museum. I thought that this prohibition was quite logical. Speaking of the aspects of my visit that surprised me the most was the need to take off ones shoes prior to walking into the temple. To my mind, this is one of the most intriguing aspects about Hinduism temple as the place feels so much different when one walks around barefooted. There is no doubt that this tradition is conditioned by the warm climate of India. Continuing the idea of similarities between religions, I was surprised very much to learn that there was an analog of Christian Sunday school – the Hinduism temple that I visited also had a little school on the other side of it. It is quite obvious that this shows a close connection between religion and society as well as how there two important aspects mutually shape each other which may be seen in the form of education. Finally, I was quite surprised to learn that many people who attended the temple were wearing traditional Hinduism clothes. I believe that this is extremely important since this kind of clothes allowed them to maintain and reinforce their identity through religious as well as through garments; it also reflects the fact that they treated

Saturday, November 16, 2019

Islamic cultures Essay Example for Free

Islamic cultures Essay 1.   Islamic cultures in the European Middle Ages were comparably more advanced and better than the Christianity.   Islamic cities in the Middle Ages were thriving and became the centers of trade and economy. Islamic merchants bought and sold goods from across Africa, Asia and Europe.   New technologies such as windmill, block printing as well as new methods of weaving, which were developed in China were brought to Europe by Islamic merchants. Moreover, Islamic cultures during this period were considered mixed and multi-ethnic as it borrowed from the cultures of the people that Muslims conquered or interacted during trading.    Greek works by early scientists and mathematicians were interpreted into Arabic and used by Islamic Arabs.   Islamic cities also became centers for art and learning. Since Islamic society during the Middle Ages valued scholarship Islamic cities became major sites of major libraries and scholarships. 2.   Europe provided a route and area for Islamic culture to flourish. In terms of trade, Europe provided the Islamic empires with raw materials while Asia became the center of trade and commerce.   Europe also became an avenue of the both Islam and Christianity.   Initially, Islam swept mostly all throughout Asia and Europe on the other hand was mainly dominated by Christianity.   But eventually, Islam conquered Europe as well which led to the conversion of many parts of Europe into Islam particularly Spain.   Islamic Europe were also comparable far more superior to those among European Christians, and Islamic cultures were responsible for bringing Asian innovations into Europe.

Thursday, November 14, 2019

Comparing The Flea and Valentine Essay -- John Donne Sex Carol Ann Duf

Comparing The Flea and Valentine "The flea" is a metaphysical poem about a man trying to argue a virgin into bed to have sexual intercourse with him. This poem was most likely written to amuse the readers and probably more for a larger male audience. The poem was written in the late 17th century in a period where sex within marriage was like a household chore, but socially, sex before marriage was like a sin, because society was extremely religious. John Donne is attempting to get these thoughts out of her head and persuade her to have sex with him. Metaphysical poets use a lot of elaborate and extended comparisons. They wrote energetic and vigorous poems that went against the common literature of the time. There are three stanzas in the poem; all 9 lines each, making it a regular stanza and rhyming form. Each stanza consists of three rhyming couplets and one rhyming triplet. The first stanza is strong and persuasive and is the introduction to the poem. In this stanza he makes the girl look at the flea. "Mark but this flea, and mark in this" "How little that which thou deniest me is" With the flea being the title, introducing the word flea into the first line of the poem gets straight into the poem. There is no build up; it is just like a conversation with Donne talking to the girl. He also implies that such a little thing like virginity should not deny them of making love. The girl may seem offended by this, but it does not stop John Donne. He tries to make the girl feel stuck together with him and that they are as one. "It suck'd me first, and now sucks thee" "And in this flea our two bloods mingled be" The two bloods mixing together like sexual intercourse. During sexual inter... ... times. I don't feel it was a very good way to go about telling someone of the love that you hold for them. The part of "The Flea" which I enjoyed the most is where he used religious imagery to seduce the girl. If he hadn't had used that then I don't think that his plan would've worked. Also, the quick way in which he changed his view on the argument after the girl killed the flea was very sharp in my opinion and sly and cunning. I think that Carol Ann Duffy's poem was all about showing your love in very definitive ways and not just with cards and chocolate, but with something that actually means something. I think that it would appeal more to the female of the species, and the flea would appeal more to the male of the species. Metaphysical poetry appeals to me, and so does John Donne and I would expect that many of his poems were similar to this.

Tuesday, November 12, 2019

Loyalty Program Essay

So the first question is: What is Cabo San Viejo’s long term vision? Was the company directing its activities in overall achievement of this vision? The vision of the company was to help people live healthier lives. Initially there was a gap between the operational objectives of making people lose weight by way of low calorie diet and the vision of getting people to live healthier lives by inculcating sustainable lifestyle ways. However, this gap had been bridged but the positioning gap remained. Who were Cabo San Viejo’s targeted customers? Was there any gap between targeted and actual customers? If we go by the vision statement, anybody wanting to live a better and healthier life was Cabo San Viejo’s targeted customers. These could include smokers, obese men and women, even obese children, stressed couples or singles, workaholic professionals, over worked top executives and managers etc. However, Cabo San Viejo was attracting mostly females (70%-80% of the guests) with an increasing average age over the years, the last average being 57 in the year 2004. Thus, mostly older females were visiting the resort who wanted to indulge themselves and feel better about their body and themselves. Also, their household income was high. Comparing this with the summer guests, the latter group had less income and was also comparatively younger in population. Thus, we can link the age, income level and affordability. Usually younger people are less wealthy and thus find such vacations expensive. Not only this, the perception of Cabo San Viejo first as a fat camp and then as a boot camp was discouraging people to come there. Also, 67% of guests came through word of mouth indicating that the above line marketing was performing poorly. Campaigns targeting specific groups of people showing indulgence in activities of their interest like hiking for young crowd, spa treatment for women, consultation for couples etc would be likely to bring out the varied health solutions offered by Cabo San Viejo. What were the needs of the guests at Cabo San Viejo? Was there any gap in meeting the needs or their expectations? The individual needs of the customers varied quite a lot. To understand and cater to the needs of the customers, the company had efficiently trained its reservation staff who helped customers choose the appropriate package as according to their goals and objectives. The very fact that 95% of the customers rated their experience as either very good or outstanding shows that Cabo San Viejo was operating efficiently. However, if Cabo San Viejo was to target a more demanding and younger customer base in future, it would have to exceed is current delivery promise. The needs have been met but the expectations of repeat customers have not been satisfied some of whom have expressed their resentment for not being rewarded for their continued patronization. Therefore we have recognized: Perception of Cabo San Viejo as a boot camp needed to be changed. †¢Young customers needed to be attracted. As they had higher expectations and smaller pockets, loyalty program needed to focus on value proposition by means of discounts etc. †¢Older customers were mostly wealthier and would not be looking for a value deal like the younger customers.   We need to firs consider the present loyalty situation in order to determine where Cabo San Viejo stands and how it may gain by implement a loyalty program. What was the loyalty situation? Cabo San Viejo had around 5000 repeat customers each year which a healthy figure is making up about 60% of the total arrival figure. Around 3500 new guests arrive each year of which 32% revisited within 5-6 years and 62% of repeat visitors returned again within 5-6 years. The primary reason for not returning was the high costs. Here we reiterate that to attract more repeat customers, value must be offered. In order to measure the impact, we first need to understand the reasons for implementing a loyalty program. Why does Cabo San Viejo need a customer loyalty program? †¢Retention: One of the primary reasons for most loyalty programs is o retain the loyal customers by appreciating them and the business they generate for the company by making them feel special and good about their association with the company. †¢Offer enhanced value proposition: A loyalty program which offers a value deal to its customers who need it will get Cabo San Viejo more patronization. However, it is to be understood that not all customers need or expect value deals. Enhanced Satisfaction: Recognition by way of loyalty program makes a customer feel good and thus enhances satisfaction which in turn leads to more positive word of mouth. †¢Positive Word of Mouth: Around 60% of Cabo San Viejo’s customers called in for inquiry based on word of mouth. †¢Enhance image as a responsive company: Cabo San Viejo explicitly encourages customers to complain if unsatisfied. It is through such feedbacks that Cabo San Viejo has got to know that customers expect such a program implementation. Whenever a company asks for and receives complaints, it is best to respond or may lead to customer resentment. Counter Competition: If not rewarded for loyalty, customers may switch to other competitors. How much is the desired/expected impact? Having analyzed this, we now estimate the impact. The impact of a loyalty program is usually incremental and observed over a period of time. The expected increase in retention is say, 10%1 over a period of say, 5 years2. Also, people coming from reference is expected to increase over the years enabling the company to cut marketing costs elsewhere. 1The expected retention percentage is found either based on internal company data or industry expert advice. Here, in the absence of both, we make a rough estimate. 25 years has been estimated as the minimum period to measure impact since most customers make repeat visits within a span of 4-5 years from their last visit.   Since our customer segment mainly consists of: †¢Highly affluent older people (mostly women) with focus on being appreciated by made to feel special as a treat for loyalty †¢Not so affluent younger people with focus on reducing per visit costs as a treat for loyalty, we would be having different approach to meet the different expectations of the customers. For this, we propose a tiered reward structure. Before we propose the design, the few things we kept in mind were Quality Offerings (the offering is kept in line with quality perception of services at Cabo San Viejo), Cash Value( to be determined as a percentage of what customer spends on earning the reward), relevance(the reward must be relevant for the customer segment in question), redemption choice, convenience( ability to easily redeem the points) and communication( all participants must be kept well informed) THE PROGRAM A loyalty club card is to be issued to all customers including new customers. The club cards are to be of three variety depending on the cash amount spent by the card holder. Minimum Cash SpentRewards offeredExplanation $3588(4 Night stay) if loyalty card was sought at Palm Springs or $500(services) if loyalty card sought at Day Spas(since these would represent the profitable customers for a loyalty program)A silver club card is to be issued. In Palm Springs, for every $100 spent on room charges, customer earns 1 point and for every $50 spent on other services (massage, physiotherapy etc. ), the customer gets 4 points. This card will also earn points at Cabo Day Spas where each $50 spent will earn 4 points. No other frisbies would be offered. Self redeemable only. †¢$50 chosen as minimum money to be spent as all services of Cabo is higher than $50. †¢More points earned on usage of other services meant to encourage guests to use varied services. †¢Cabo Day Spas and Palm Springs program integrated for convenience and for more frequent touch points with the company $5,832(7 Night Stay) if loyalty card was sought at Palm Springs or $1000(services) if loyalty card sought at Day Spas(since these would represent the profitable customers for a loyalty program)A gold club card is to be issued. In Palm Springs, for every $100 spent on room charges, customer earns 1 point and for every $50 spent on other services (massage, physiotherapy etc. ), the customer gets 5 points. This card will also earn points at Cabo Day Spas where each $50 spent will earn 5 points. Cocktail/Mock tail to be offered as complementary drink on arrival to Palm Springs or A complimentary pedicure/manicure (or such other low cost service) offered redeemable within 3 months at Day Spa only if total spent amount in the last month was $1000 or above. Redeemable by listed family members. It is to be understood that the gold card segment is more profitable than the silver card segment. So it is offered better deal. †¢Also, the complimentary treatment at Day Spa redeemable under 3 months will ensure a repeat visit. $7788(7 Night Stay) if loyalty card was sought at Palm Springs or $1500(services) if loyalty card sought at Day Spas(since these would represent the profitable customers for a loyalty program) A platinum club card is to be issued. In Palm Springs, for every $100 spent on room charges, customer earns 1 point and for every $50 spent on other services (massage, physiotherapy etc. , the customer gets 5 points. This card will also earn points at Cabo Day Spas where each $50 spent will earn 5 points. Cocktail/Mock tail and flowers to be offered as complementary drink on arrival to Palm Springs or A complimentary service in the range of $80 offered redeemable within 3 months at Day Spa only if total spent amount in the last month was $1000 or above. Redeemable by listed family members. Besides, a formal program, it is very important that a high degree of personalization is involved in case of platinum and gold card holders which are the most valuable segment.